Three steps to a video.
Made for the feed
Vertical 1080p 60fps, which plays properly in stories, Reels, TikTok, and Shorts. The place people actually find new music, rather than a link they have to tap through.
Your artwork, your colours
Put your cover art behind the visualiser and set accent colours to match. The clip reads as your release rather than a generic template.
Cut to the best bit
Trim to the section worth hearing. A fifteen-second clip of the drop does far more for a link than three minutes starting from the intro.
Why posting a SoundCloud link does almost nothing
A link asks someone to leave the app they are in. Almost nobody does.
The ask is bigger than it looks
Dropping a SoundCloud link on your story feels like promotion, but look at what it asks of someone: stop scrolling, tap a link, wait for a browser or another app to open, then decide whether to listen. Each of those steps loses most of the people who saw it.
Platforms make it worse on purpose. Links out are exactly what a feed algorithm is built to discourage, so a post whose whole point is a link tends to get shown to fewer people to begin with.
Video changes the ask
A short visualiser clip inverts it. The music plays where the person already is, with no tap and no wait. They hear the track first and decide afterwards whether they care enough to follow a link.
That is the right order. The link stops being the thing you are asking for and becomes the thing people go looking for once the track has already done its job.
What to actually post
Keep it short and start on the strongest section. Fifteen to thirty seconds of the drop does far more than three minutes beginning at the intro, because the first two seconds decide whether the rest gets heard at all.
Put your artwork or your own footage behind the visualiser so it reads as your release, export vertical, and put the SoundCloud link in the caption or as a sticker. The clip earns the attention; the link just needs to be there for the people who want it.
BeatVisualiser vs Posting a link
Same output. A fraction of the time.
| Feature | BeatVisualiser | Posting a link |
|---|---|---|
| Plays in the feed | Tap through required | |
| Something to look at | Audio-reactive visual | A URL |
| Works as a story | Sticker only | |
| Shows your artwork | Small thumbnail | |
| Time to make | Under a minute | Instant, but ignored |
Can I import a track straight from SoundCloud?+
Why make a video for a SoundCloud track at all?+
What format should I export for stories?+
How long should the clip be?+
Do I need to install anything?+
Is my unreleased music safe?+
Your track deserves a better visual than a waveform screenshot.
Drop your audio. Have a video ready to post in under a minute.
Make the promo clip